by akhra | May 25, 2024 | Blog, Measurement, Strategy
Optimising your Marketing Mix - Framework In today’s fast-paced digital landscape, directly comparing results across various media channels has become increasingly challenging. With a growing number of channels offering dedicated measurement solutions, optimising your...
by akhra | May 22, 2024 | Blog, Social, Strategy
Enhancing Your Campaign Strategy: Testing Framework with Amin Digital At Amin Digital, we’re dedicated to refining your digital marketing campaigns through data-driven strategies. Let’s explore how we can collaborate to build a comprehensive testing...
by akhra | May 22, 2024 | Blog, Strategy
The Issue with Marketing Measurement: Understanding Incremental Value Today, we’re diving into a common challenge in marketing measurement: understanding the true incremental value of your marketing efforts. Let’s look at a real-world scenario to illustrate this issue...
by akhra | May 20, 2024 | Blog, quick tips, Social, Strategy
Navigating Social Media: The Influence of Creatives and UGC Elevate Your Advantage+ Shopping Campaign: Quick Tips for Success Elevate Your Advantage+ Shopping Campaign: Quick Tips for Success Looking to turbocharge your Advantage+ shopping campaign? Here are some key...
by akhra | May 19, 2024 | Blog, Social, Strategy
Maximising Meta CAPI Integration for Optimal Data Quality In the ever-evolving landscape of digital marketing, maximising data quality stands as a cornerstone for achieving successful outcomes. One potent tool in this pursuit is the Conversions API (CAPI) provided by...
by akhra | May 19, 2024 | Blog, PPC, Social
Navigating the Data Landscape in Digital Advertising: Understanding Privacy and Value In the ever-evolving realm of digital advertising, understanding the intricacies of data is paramount. From its collection to its management, data fuels the personalised experiences...
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