Black Friday – Protect your branding

How to Protect Your Brand During Peak Shopping Seasons Introduction The lead-up to major shopping events like Black Friday and Christmas is a critical time for advertisers, but it’s also a period when your brand could be at risk. From inflated CPCs to potential brand...

Black Friday – The Power of Creative

The Power of Creative Ad Copy in Social Media – How to Stand Out Introduction In an era where users are bombarded with countless ads on social media platforms, standing out with compelling ad copy has never been more important. Your ad copy is the first thing that...

Black Friday – PPC automation

Using Automation in PPC – Save Time and Improve Results Introduction PPC automation has become an essential tool for advertisers, especially those managing large-scale campaigns. By automating repetitive tasks and optimising bidding strategies, automation can save you...

Saudi Marketing – Basics for PPC and Social

Introduction to PPC and Social Media Marketing in Saudi Arabia Introduction: In today’s fast-paced digital landscape, Saudi Arabian businesses, particularly in the entertainment and food sectors, are increasingly relying on Pay-Per-Click (PPC) advertising and...

PPC Budget for Q4 tips

PPC Budgeting Tips for Q4 – Maximising Your Ad Spend Introduction As we approach the final quarter of the year, businesses are ramping up their digital advertising efforts to capture the increase in online activity, especially with events like Black Friday and...

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